Today's Booming Bites: August 1, 2025

Today’s Booming Bites covers everything from keeping your body strong to challenging age-related biases, building social connection, and how brands are finally starting to speak to older adults in smarter ways.

2 min read.

5 Best Ways to Protect Your Joints as You Age
Joint discomfort doesn’t have to be inevitable. Discover science-backed strategies to keep your joints strong and mobile—from low-impact movement to diet tweaks that reduce inflammation.
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Is the Real Issue Age—or Competence?
When older professionals are sidelined, is it truly about age—or assumptions about their ability? A fresh perspective on how ageism can disguise itself as concern, and what it means for working longer or staying engaged.
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Heat Waves and Aging: Know the Risks
Extreme heat is becoming more common—and more dangerous. Learn how rising temperatures uniquely affect older adults and what steps you can take to stay safe when things heat up.
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Loneliness and Longevity: The Unexpected Connection
The science is clear—feeling lonely can impact more than your mood. It’s closely tied to long-term health and even life expectancy. Explore what researchers are learning about the power of human connection.
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Marketing That Finally Understands Older Consumers
Older adults are active, engaged, and living full lives—so why are so many ads still missing the mark? A few companies are getting it right by shifting the narrative and showcasing later life more authentically.
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Longevity Tip of the Day:
Move with a purpose—and with people. Walking regularly can reduce the risk of chronic disease, but walking with others adds a powerful social connection that supports both mental and physical health. Whether it’s a walking group or just a friend for a stroll, staying active and socially engaged is a double win for healthy aging.

Here's to living your best booming encore!

(some content curated with assistance from ChatGPT)